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From Legacy to Innovation

A Journey of Excellence in Advertising, The Genesis, A Vision That Transformed the Industry !!

In 1984, a visionary named Late Shri Subhash Bhargava embarked on a mission to redefine outdoor advertising. With 17 years of expertise at Selvel Media, he laid the foundation of Falcon Advertising, a firm that would go on to shape the OOH (Out-Of-Home) advertising landscape in India.

🚀 With sheer dedication, he pioneered high-impact billboard campaigns across major cities, ensuring that brands didn’t just advertise – they dominated.

By the late 90s, his efforts had established Falcon Advertising as a trusted name, delivering results-driven campaigns for brands that still thrive today.

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A New Era of Digital Evolution

1999 marked a turning point. Sameer Bhargava, son of the late Subhash Bhargava, joined the business, bringing in a fresh perspective, digital expertise, and a vision to bridge traditional and modern advertising.

🔹 By 2005, he led Falcon Advertising into a groundbreaking partnership with Rajasthan Patrika, operating under the name Planet Outdoor until 2009.

 

🔹 Over the next decade, Sameer expanded his knowledge and expertise by working with India’s top-tier advertising agencies, including:  Cheil (Samsung’s in-house agency), Allied Media, Percept in Delhi & NCR.

This phase reshaped Falcon Advertising into a powerhouse, integrating traditional billboard advertising with digital transformation strategies.

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The Birth of Advertising.Care

A 360° Advertising Ecosystem  in 2019. The advertising world was evolving. Businesses needed a one-stop advertising hub that could blend:

📍 Out-of-Home Advertising
📍 Digital Media & Social Media Marketing
📍 Immersive Branding & Storytelling

With this vision, Sameer Bhargava founded Advertising.Care in 2019 – a consortium of advertising experts and industry leaders, uniting over 25+ years of experience in traditional, digital, and experiential marketing.

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Strategic Alliances

To ensure unparalleled reach and successful results, Advertising.Care has brought together a network of trusted media houses and specialized advertising firms, including:
 

  • Pioneer Publicity – Masters of high-visibility billboards & transit advertising.

  • AIW Media – Data-driven digital campaigns with real-time performance tracking.

  • Samachar Jagar – Local and regional media expertise for hyper-targeted advertising.

  • Esteem Advertising – Precision-led strategic campaign execution.

  • Alvarita Holdings Pvt. Ltd. – Experts in media buying and planning.

  • Marshal Advertising – Authorized Partner with IOCL for exclusive petrol pump branding.

  • Smart Solutions – Comprehensive business branding & lead generation.


This collaborative strength empowers brands across industries to achieve their marketing goals efficiently and effectively.

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Comprehensive Approach

Out-of-Home (OOH) Advertising
 

  • Billboards & Transit Media: High-impact placements in prime locations

  • Sales Promotion & Activation Space in 38,000+ IOCL Petrol Pumps in India. Authorization to facilitate 3rd Party Branding on Lower Hoarding Space and


Digital Marketing & Branding

  • 360° VR (Virtual Reality) Experiences – Immersive marketing that converts audiences into buyers.

  • Google My Business Optimization & Recovery – Ensuring businesses stay visible online.

  • Wix Website Development – Custom-designed, high-performance websites campaigns for maximum engagement.

  • ​Social Media Marketing (Paid & Organic Growth) – Performance-driven


Experiential & Immersive Marketing

  • Virtual Tours for Hotels, Schools, & Real Estate – Transforming online browsing into interactive experiences.

  • Digital Guerrilla Marketing Strategies – High-intensity campaigns for immediate brand exposure.

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Transforming Brands Across

Over the years, Late Shri Subhash Bhargava & Sameer Bhargava have delivered success stories for clients across diverse sectors:

🏆 Banking & Finance: 🔹 HDFC Bank, PNB Housing – Trust-driven campaigns that boost credibility and client engagement.

🏆 Real Estate & Developers: 🔹 Godrej Properties, Anand Van, Star Galaxy – Hyper-localized outdoor and digital marketing campaigns that drive inquiries and conversions.

🏆 Retail & FMCG: 🔹 Karcher, Tata Motors, Canon, Panasonic – Multi-channel advertising that increases brand recall and customer engagement.

🏆 Education & Institutions:  MPS School, Gyan Vihar School, Gyan Vihar World School – Targeted campaigns for student admissions, parent engagement, and brand positioning.

🏆 Hospitality & Lifestyle: 🔹 Madhur Milan Marriage Lawn, Hotel Omway, Hotel Connaught House – A blend of VR marketing, social media, and Google My Business strategies to enhance online and offline visibility.

& Many More Brands...

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Leadership – Knowledge Hub

🔍 VR Knowledge Sharing Bank, a Game Changer for Businesses. We’ve built a unique library of VR experiences, featuring:
 

  • 250+ VR Showcases from Harvard, Oxford, Maldives Resorts, and global industry leaders.
     

  • 28+ Business Categories showcasing how top brands use VR as a 24x7 digital salesperson.


📝 Expert Articles & Business Insights: Keep following our blogs to  have actionable insights, including:

📌 How to Fix a Suspended Google My Business Profile
📌 360 VR Websites – The Future of Online Business Growth
📌 Challenges Hotel Owners Face with GMB & How to Overcome Them
📌 How 360° VR is Transforming Real Estate & Hospitality Marketing

JOURNEY

Credentials

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